Serial entrepologist Sam Sethi will be a guest contributor in the Search & Enjoy session of the Content 2.0 conference NMK can confirm.
[UPDATE]: Sam Sethi has taken up a new role as of 22nd May - he is joining BT as Director Of Product Development.
The panelists for this afternoon session - which follows Bradley Horowitz's keynote on The Future of Web Search and a scene-setter on Folksonomy (speaker TBC) - are Suranga Chandratillake of Blinkx, Alex Barnett, MSDN International Program Manager for Microsoft and Last.fm Senior Web Architect Matthew Ogle. Mike Grehan of Marketsmart Interactive is chairing.
Sam Sethi has worked in the IT industry for over 15 years, in a variety of senior technical and marketing roles, starting out with Microsoft before joining Netscape soon after the launch of their first web browser.
After 10 years in the corporate world, he decided to combine his technical, internet and ecommerce experience to start his own company, Abrocour, which won NMA magazine's "best new business of the year 2004" and was subsequently bought last year.
Discovery engine...
Sam now runs a collaborative think tank with a number of friends called Vecosys to helps UK companies better understand how Web 2.0 technologies (blogs, RSS, podcasting etc.) are already affecting dramatic changes to their virtual ecosystem.
Sam's most recent engagement has been back working with MSN to help them develop their new "Live Platform" strategy.
Being a "serial entrepologist" [*] Sam has also just started another company called 'Liquid Lists' which is a discovery engine that delivers reading lists and results based on you and your "trusted" friends attention.
His new company is due to launch a public alpha on 6th June.
If you have any comments or questions for any of the panelists or contributors in this session, pitch them in now! The point of Content 2.0 is to be part of global discussions and - in this session - to move the debates around the area of search and recommendation forward.
[* note to the perplexed - an "entrepologist" is a technology-focused entrepreneur]
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