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Content2.0 - LastFM is social media on acid

Well, that's the impression you'd get after listening to Matthew Ogle, senior Web Architect, Last.fm, talked about the kinds of things they are coming up with to literally mashup people's experience of listening to music online.

One person seemd to say Pandora do it better, since it's more 'selfish' oriented....

Ogle said we admire Pandora and they do it well. There is talk about expert versus bottom up.

One of the challenges is that there are so many kinds of users - charts people, listeners, bands, labels etc. So what they are trying to focus on is genre and mood.

[Ed's Note: If you want to know about social media go and sit on LastFM for a week.]

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